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Profit Improvement
Ron's Blog
It's All About The Experience
A blog about managing and improving customer experience and improving profits.
9 Ways To Build A Small Business Brand
On November 15, 2022 in
Branding
,
Content Development
,
Customer Complaints
,
customer experience
,
Customer Service
by
Ron Ryan
Following our previous blog about the crucial link between a strong brand and high profits, we share nine ways even smaller companies can build their brands. Social Media, Sponsorships, 'Ninja' Advertising, Parades, and growing digital 'word-of-mouth' are among the techniques we explore.
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Tagged With:
Brand Building
,
Branding
,
Marketing
Finding Increased Profits through Better Complaints Management
On February 28, 2018 in
Customer Complaints
,
Customer Service
by
Ron Ryan
When properly analyzed, indexed, and tracked, customer complaints can be a source of market intelligence and a means of identifying process improvement needs.
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Tagged With:
Competitive Intelligence
,
Complaint Management
,
Complaints As Free Consulting
,
Incremental Profits