It's All About The Experience

How is AI being applied to improve customer experience in large organizations? This blog article provides five examples of approaches that may apply in yours!

Marketing has undergone a digital revolution over the past decade. Most have focused on new customers. This blog article treats 8 technologies that can help you hang on to existing customers.

Pandemic stay-at-home rules forced users to experiment with new product and service delivery mechanisms. This need, in turn, has driven business leaders to quickly adapt and focus on consumer buying preferences and behavioral segmentations. New segments pop up almost monthly as consumers explore, then expect, alternative buying and delivery channels for goods and services. What to do?

Learn how management will change as a result of the COVID-19 pandemic. How can your company leverage the threats and opportunities that arise?

Learn how even small companies can use big data to improve marketing and find new customers.

Whether your company is large or small, starting a CRM is easier than you think and more important than you ever dreamed.