It's All About The Experience

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A blog about managing and improving customer experience and improving profits.


Small Company + Big Data = Huge Impact
Small Company + Big Data = Huge Impact
Learn how even small companies can use big data to improve marketing and find new customers.

Portfolio Approach to Nonprofit Fundraising
Portfolio Approach to Nonprofit Fundraising
For nonprofits, the failure to properly value donated time can lead to significant resource-allocation errors. We describe a simple analysis that can help.